Describe Boston Wardrobes in a hashtag.
#elevateyourspace
In your opinion, what are must-haves for a comprehensive wardrobe?
The basic components you need to consider are hanging space, shelving, drawers, and shoe space. There are lots of things to consider – for example, hanging space is the most versatile, and drawers add the most cost. Having said that, everyone has different storage needs, so my ideal wardrobe might look very different to yours! We design every wardrobe personalised to a customer’s unique requirements.
Can you elaborate on the personalised approach of Boston’s process?
Every single wardrobe is different – there are no pre-designed or pre-cut pieces. We sit down and listen to how people use their wardrobes, their current pain points, what they need to store, and the budget they are working with, and then we design each wardrobe based on those specific details.
At what point in the renovation or build process should people come to see you?
We would like to see people at the planning stage. Moving a door or wall slightly can be a saviour. Changing the size of the space slightly or the opening of the wardrobe area, which is so easy to do at the right time, is almost impossible to do once building is underway. Even the type of door that can be used might be impacted if we are not part of the plan, because after framing we can’t really change certain things.
How has wardrobe design changed in the last 10 years?
The nuts and bolts of a good wardrobe design haven’t changed all that much, but what we are seeing is people wanting to make wardrobes more of a feature of the room, or tied in with the overall interior, rather than something that needs to hide in the background. We’re seeing lots more colour and people getting creative with wallpapers and painted walls in the wardrobe space. We think that’s great – we want you to love your wardrobe every time you use it!
Which accessories and lighting do you recommend for a sleek, modern wardrobe?
A pull-out mirror is a great addition, and our hidden sectional jewellery drawers are crowd favourites. LED lighting strips really help to add glam and functionality to a wardrobe.
Which Boston Wardrobe collections are most requested these days and why?
For people with existing wardrobe space, you can’t beat our Flex range, which is the classic floor-mounted system – it’s available in infinite colours and finishes and you will not beat Boston quality. However, we’re seeing huge demand for our Viva systems at the moment, as they do not require existing wardrobe space and can be installed on any blank wall with minimum preparatory work.
What sets Boston Wardrobes apart from the other wardrobe companies?
Our Auckland showroom is best in class. It’s a 250sqm space that has continuously evolved over time. We have multiple, life-sized walk-ins, reach-ins and standalone wardrobes on display in various colours and finishes, as well as home storage solutions such as laundry and living room. Seeing and feeling the different options gives you a much better idea of what to expect. Every single one of our customers comments on how valuable the showroom visit is to their overall experience. Additionally, Boston has a rich 35-plus-year history in business, so we have proven you can rely on us to stand by our 10-year warranty and ongoing product support.
