The Verve surfer at a glimpse
75% female · 25% male · 25 – 65 core demographic visitors at vervemagazine.co.nz
~ 90000 readers
~ 18000 magazines
~ 16600 EDM (Electronic Direct Mail)
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The Verve reader at a glimpse
- 80% Verve readers live, work or shop in the following areas of Auckland: Remuera, Newmarket, Epsom, Parnell, Mission Bay, Kohi, Ponsonby / Grey Lynn, Herne Bay, Auckland City.
- 15% Live work or shop outside of these areas, but are based in Auckland.
- 80% Say that they learn about new products by reading Verve Magazine
- 67% Dine out at least once a week
- 30% say that they keep Verve magazine for at least 6 months
- 45% earn more than $120k per annum
- 66% own their own home
- 22% stay at home / unemployed or retired
- 60% travel abroad at least once a year