The Verve surfer at a glimpse
75% female · 25% male · 25 – 65 core demographic visitors at vervemagazine.co.nz
/vervemagazine ~ 5000 followers
/VerveMagazine ~ 5050 likes
~ 60000 readers
~ 18000 magazines
~ 16000 EDM (Electronic Direct Mail)
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The Verve reader at a glimpse
80% Verve readers live, work or shop in the following areas of Auckland: Remuera, Newmarket, Epsom, Parnell, Mission Bay, Kohi, Ponsonby / Grey Lynn, Herne Bay, Auckland City.
15% Live work or shop outside of these areas, but are based in Auckland.
80% Say that they learn about new products by reading Verve Magazine
67% Dine out at least once a week
30% say that they keep Verve magazine for at least 6 months
45% earn more than $120k per annum
66% own their own home
22% stay at home / unemployed or retired
60% travel abroad at least once a year